Live Fit. Apparel


For most of the people out there, the assumption right off hand when hearing about Live Fit. Apparel (LVFT) they automatically think of a fitness/gym brand where we only make clothes for the gym and inside the gym. But that is just a small part of what we do and offer. LVFT is a lifestyle from everyday wear to the active wear. Living fit is not just about hitting the gym its about what you do every day, the lifestyle you choose to live. You will be able to incorporate our items into your daily lifestyle wardrobe. With Live Fit....

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Live Fit Signs IFBB Pro Tory Woodward

We are proud to finally announce that we have officially signed IFBB Pro Tory Woodward as a sponsored athlete. What a humble and motivational individual. We receive numerous emails about sponsorships and things of that nature but we like to keep things tight with our family and staff. Tory was the perfect candidate when I introduced the staff to him. Welcome to the Live Fit Family! #TEAMLVFT [caption id="attachment_904" align="alignleft" width="625"] President of Live Fit Apparel and IFBB Pro Live Fit Athlete, Tory Woodward[/caption] [caption id="attachment_902" align="alignleft" width="598"] Official[/caption] [caption id="attachment_896" align="alignleft" width="800"] Tory rockin the Varsity Tank Grey[/caption]  ...

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Behind the Scenes Shoot

Short video commercial of what went down over the weekend with cover model Alex Zerega and photographer Josh Escueta along with the rest of the team. Video was done and edited by Mikey Pee. Still shots are still being sorted, can't wait to share them all with you! Enjoy the video!

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Project Lifestyle (the beginning behind the scenes)

This weekend we got to work with Alex Zerega, a published-fitness-cover model. First off, let me tell you how awesome and how easy this girl is to work with. We couldn't ask for a better female model to do this lifestyle project on. And on the other hand, we got to work with Josh Escueta, a famous photographer known for his raw style in editorial fashion and in street wear fashion along with his business partner Chris Singam. We also had Mikey Pee, an artist/rapper and videographer film the whole project. So we pretty much had everyone from TOTALLY different...

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